Marketing Executive Brief  

This Marketing Executive Brief is intended for the Marketing Director and other marketing professionals.

Welcome to the world of Compass Commercial. This Marketing Executive Brief has been prepared to give you a sure-fire glimpse of our Company and Product. We hope you find it impressive and useful.

Enterprise Resource Planning (ERP) tools have been around for a decade or more. Not so, enterprise-wide people management tools which integrate:
•  business direction and intent;
•  marketing brand and product definition;
•  scheduling of roles and work assignments;
•  operational communications, goals and targets;
•  assessment, hiring and rostering of staff with specific capabilities and work preferences; and
•  appraisal, feedback, training and reward systems.

After 5 years work and millions of dollars of investment, Compass Commercial Worldwide is pleased to announce a stunning new enterprise management product, comprising fully integrated and robust software, easy-to-follow business processes, and holistically designed organization responsibilities and policies.

Truly fit for the 21st Century world of staff relations and workplace productivity and effectiveness, Compass Business Suite embodies the very essence of new world thinking. The benefits to the enterprise are so vast, so significant, yet so achievable, that it takes a series of special presentations to management, to cover them all.

Its most impressive benefits include:
•  creates and maintains organizational culture which allows managers and staff alike to work well together, provide excellent service, solve problems creatively, feel good about themselves and want to work hard for the enterprise
•  removes unnecessary labour hours, yet puts just the right person with the right capability to perform each role, at each place, at each time of each day
•  encourages and facilitates marketing, operations and human resources to work well together to achieve shared goals and intents, based on highly aligned vision, strategy, communication and methods.

In a nutshell, Compass Business Suite is an holistically designed, highly automated, well integrated system of business organization which promotes efficiency, effectiveness and realistic staff satisfaction from work well done. It allows management and staff to feel really organized as a well-oiled team while knowing that their own personal needs and professional development plans are individually being met.

John Chia, CEO of Compass Commercial Australia, says most senior executives are looking for ways to strategically position their enterprise so they have a competitive advantage in their market-place. They have tried everything known to modern management, yet still fail to make all their stakeholders truly happy.

Many staff and managers would prefer to work with a business that understands what they need and how they feel. But with competition so fierce, they are never able to find the time to communicate effectively with each other, and management has not been able to install an adequate system of organization which caters for all their needs.

A true believer in Compass Business Suite, Chia says that is all about to change. "With this new technology, those few strategically-minded and progressive CEOs, now have the means to set their enterprises out in front of the pack. For just a few dollars per employee per day, they can sustainably change their culture, customer service quality, profitability and business outlook."

In sheer dollar terms, the technology enables sustainable cost savings and revenue improvement many times the cost of system, which incidentally is paid for on a usage basis.

Compass Commercial Australia intends to limit the implementation of Compass Business Suite to those firms that really want a good culture.

Compass Commercial Worldwide plans to take Compass Business Suite to the US, European, Hong Kong and Singapore markets next year.

For a précise of the product and its features, just click the 'Compass Business Suite Overview' link on the right.

Further information is available by e-mailing or calling our Corporate Relations Manager. Ph: +612 9880 8877; e-mail: - just click the [Send Email] link at the bottom of this page.

We trust you find our website interesting and useful. Special presentations to CEOs and Senior Executive groups are scheduled in our offices in Sydney once a quarter. Please register your interest in attending our next restricted session by e-mailing details of your enterprise to our Public Relations Consultant, e-mail:

To see other Compass Executive Briefs, click the ‘Compass Executive Briefs’ link on the right.

Otherwise, use the ‘Overview’ link below for a structured introduction to our site or select from any of the other links at the bottom of this page to explore unaided.



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